An independent company specializing in business digital transformation, customer behavior analytics and optimization of internal company processes.
the year we started working with digital projects across CIS markets
completed projects in e-commerce, logistics, media and B2B
years as the average period of long-term cooperation with partners
experience with the markets of Ukraine, Kazakhstan, Uzbekistan, Azerbaijan and other CIS countries
GlobalNEX was created in response to the market demand for a more systematic approach to digital processes. The core idea of the company is that modern businesses need more than advertising or separate marketing tools.
Stable growth requires a unified system in which analytics, communication, automation and customer data management function as interconnected processes.
In recent years, GlobalNEX has participated in the implementation of more than 130 projects in e-commerce, online services, logistics, media and B2B.
Some projects were related to the optimization of CRM systems and customer databases, while others focused on building performance models for digital communications and evaluating the effectiveness of advertising platforms in the markets of Ukraine, Kazakhstan, Uzbekistan, Azerbaijan and other CIS countries.
A key feature of the company’s work is the combination of business analytics and digital strategy within one team. GlobalNEX does not operate according to the classic digital agency model, where the process is limited to launching advertising campaigns.
The company analyzes the structure of business interaction with audiences, identifies weak points in internal processes and develops solutions that affect not only marketing metrics but also the overall efficiency of company operations.
The company follows the principle of data-driven management — all decisions are made based on analytics, behavioral metrics and process performance evaluation.
Before launching any project, the team audits the digital infrastructure, analyzes current audience interaction channels and identifies key growth points for further scaling.
One of GlobalNEX’s internal development areas is the creation of automation systems for customer processes and digital communications.
The company tests and implements solutions aimed at reducing operational workload, improving retention metrics and optimizing internal workflow processes.
GlobalNEX combines a technology-driven approach, analytics and modern digital solutions to support businesses in a constantly transforming market.
